Community Leadership & Grassroots Fundraising

With extensive experience serving on working committees and advisory boards, I’ve played a hands-on role in major community fundraisers for Baton Rouge institutions like the Junior League and Susan G. Komen. I currently serve on the board of directors for the Manship Theatre and as a host committee member for Companion Animal Alliance—offering pro bono communications and fundraising strategy to causes I care deeply about, especially in the arts, animal welfare, and food insecurity.

In 2025, I had the unique opportunity to support Murphy and Tammy’s fundraising campaign for FurBall, Baton Rouge’s signature gala benefitting Companion Animal Alliance (CAA). This was the first project under the Palmetto House banner, and it held personal significance. Tammy’s participation was in honor of her late son and my cousin, John.

Palmetto House proudly partnered with Murphy and Tammy’s FurBall campaign to:

  • Design and manage a comprehensive social media strategy that raised awareness, drove engagement, and inspired donations.

  • Create compelling, mission-driven content tailored for digital platforms.

  • Coordinate marketing for a giveback event, where proceeds directly benefited the campaign.

  • Elevate visibility of CAA—East Baton Rouge Parish’s only open-intake shelter—through strategic storytelling.

  • Provide day-of event communications and visuals that celebrated Tammy’s story while aligning with the campaign’s fundraising goals.

Through this blend of creativity, strategy, and heart, we helped shine a light on CAA’s incredible work and raised over $20,000 in two months for thousands of animals in need.

A group of people smiling at a Fur Ball event, with balloons in the background, and a dog at the forefront. The event is sponsored by daa media + marketing. The atmosphere is festive and formal.
A wet dog with blue eyes and pointy ears, resembling a Husky, is panting with its tongue out. The background shows a window with water droplets. Attached text mentions an event, "Furball Baton Rouge," and donation information. The dog's name is Murph
Woman sitting on a bench outside Phil's Oyster Bar with a husky dog lying on the ground beside her.
Event table with red and white decorations, featuring black top hats, red feathers centerpiece, and themed items like boxes and cookies shaped like a circus tent.
Event poster for a giveback event at Phil's Oyster Bar and Seafood on Tuesday, April 1, 5-8 PM. A percentage of sales supports Murphy's campaign for Furball Queen and benefits Companion Animal Alliance. Features a woman in a blue jacket standing next
Flyer for a giveback event at Phil's Oyster Bar & Seafood on Tuesday, April 1st, from 5-8 PM. It features a woman in a blue coat standing next to a husky. Event benefits Furball Baton Rouge. Location: 4335 Perkins Rd.
Man in a red hoodie kneeling next to a Siberian Husky, with a cityscape and bridge in the background, and flowers in the foreground.
Woman in blue coat sitting with a Siberian Husky on a white background.