Our Services

Strategic Communications

Plan with purpose. Communicate with character.
Communications strategy is the blueprint for how a brand shares its story, shapes its reputation, and engages its audience. It’s more than messaging—it’s a thoughtful, intentional plan that defines what to say, how to say it, who to say it to, and where to say it for maximum impact.

At Palmetto House, we craft tailored communications strategies that help organizations speak with clarity and consistency across every channel. Whether you're launching something new, managing a transition, or simply ready to level up, we’ll help you communicate with purpose—and build trust that lasts.

  • Brand positioning and messaging frameworks

  • Tone of voice development

  • Internal and stakeholder communications planning

  • Campaign strategy and content planning

  • Executive communications and thought leadership

Marketing
Strategy

Media Training & Exec Prep

Turn attention into action.
Marketing strategy is the intentional plan behind how your brand captures attention, builds trust, and drives growth. It’s more than just promotion—it’s about showing up with purpose and consistency across every touchpoint.

At Palmetto House, we craft strategies that bring your brand’s story to life through thoughtful messaging, campaign development, and multi-channel execution. Whether you need a full-scale marketing plan, creative direction for a product launch, or guidance on refining your message, we’ll help you connect with your audience—and move them to act.

  • Full-scale marketing strategy development

  • Campaign planning and execution

  • Content marketing and storytelling strategy

  • Multi-channel marketing planning (digital, print, social, events)

  • Product and service launch strategy

Prepare for the spotlight—before it’s shining.
Whether it’s a planned announcement or an urgent media inquiry, visibility comes with responsibility. Palmetto House offers one-on-one and small group media training designed to prepare CEOs, executive teams, and board members for effective, confident communication in high-stakes moments.

Our sessions are grounded in real-world experience and customized to your goals. Services include:

  • Media 101: understanding the press, what they want, and how they work

  • Message development and on-the-record best practices

  • Mock interviews and on-camera presence training

  • Crisis and reputation response simulations

  • Templates and frameworks for handling common scenarios

This isn’t just media prep—it’s confidence coaching for when the stakes are highest. Because in communications, it's not if, it's when.

Team
Solutions

Build confident communicators at every level.
At Palmetto House, we believe effective communication starts from within. That’s why we offer hands-on training and mentorship to help your team master the fundamentals, sharpen their skills, and communicate with purpose.

Whether you’re building in-house expertise or refining your current approach, our interactive, personalized sessions empower teams to communicate with clarity, consistency, and confidence. From content creation and platform management to messaging strategy and spokesperson coaching, we equip your people with the tools—and the mindset—to manage your brand’s voice with integrity and impact.

  • Executive Communications & Messaging Strategy - Help your team craft clear, strategic messaging that aligns with leadership priorities and resonates across audiences.

  • Media Training & Spokesperson Preparation - Prepare spokespeople to confidently represent your brand with on-camera practice, message development, and real-time feedback.

  • Internal Communications Bootcamp - Equip HR, marketing, and operations teams to engage employees with clarity and purpose—especially during transitions or change.

  • Crisis Communications Tabletop Exercises - Build confidence under pressure with realistic crisis simulations that test and strengthen your team’s response strategies.

  • Content Creation & Editorial Strategy - Train your team on platform-specific writing, tone consistency, and smart content repurposing across channels.

  • Cross-Functional Communications Alignment - Break down silos and bring your message into focus by aligning internal teams around shared communication goals.

  • Campaign & Launch Communications Planning - Guide your team through the messaging, rollout, and coordination needed for high-impact internal or external campaigns.

  • One-on-One Communications Support - Support key team members with personalized guidance to grow their communication skills, confidence, and leadership presence.

Contact us

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